Used by 4,000+ scaling Shopify brands

Shopify Built for Shopify

Turn Your Shopify Store Into a Brand People Trust

Scale helps you launch a premium Shopify store with proven templates, native sections, advanced cart features, and pre-landers without renting another builder.

PreviewComparison
PreviewMask
Supplements Supplements
PreviewSunny Side
PreviewThe Glass Mask
PreviewStorefront
Demo

Built Based Off 8-Figure Brands

View exactly how the template structure transforms dynamically for any high-scale physical product brand.
Scale Theme
Version 1.8.0 Latest theme updates New features, improvements, and bug fixes ship as soon as they are ready.View all past updates →
What's included Everything inside one theme Templates, blocks, sections, and updates are bundled into one clean purchase.See what's included →
Results Built for high-converting stores Use proven layouts and conversion blocks made for physical product brands.View results →
Demo video Watch the theme in action Show the selected product, demo preview, or custom thumbnail on the left panel.Watch video →
Used by over 4,500 Shopify stores

Scale Theme

$200 i Price increases as more updates are released
Live updates sent out immediately
ScaleShopifyTheme.zip Latest Beta Versionv1.8.0
Show me:
6+TEMPLATES
35+BLOCKS
35+SECTIONS
Click on a layout to view the live demo store
CHOOSE TEMPLATES

Included with your purchase:

24/7 Discord Support

Get help anytime from our community.

Automatic Theme Updater

Keep your theme up to date automatically.

Web Portal Access

Manage your licenses in one place.

How does the automatic theme updater work?

We have a web app almost finished where you'll be able to add a custom app and connect directly in your Shopify store to update your theme seamlessly. This will allow you to receive and apply updates instantly without any manual work.

Will I get lifetime updates?

Yes. Scale includes future V1 updates for your active license.

What's included with Priority Support?

Direct theme support, setup guidance, and faster answers for store-blocking questions.

Why is it built on Dawn?

Dawn keeps the foundation native to Shopify, fast, and compatible with Online Store 2.0 patterns.

What's the difference between V1 and V2, will I have to pay for both?

V1 is the current production theme. V2 changes will be communicated before release so license owners know exactly what is included.

Do you offer refunds?

Refund terms follow the policy linked in the store footer.

4.2%
avg conversion rate
4,000+
stores switched
$250M+
revenue generated
<2s
mobile load time
No more
HIGH BOUNCE RATE UGLY WEBSITES BAD CVR LOW SALES APP BLOAT STRESS SLOW LOAD TIMES LOST REVENUE
Store to brand

Store to brandin 3 steps

Step 01

1. Choose Your Template

Choose from our selection of templates based off of 7 & 8 figure brands.
Step 02

2. Add Your Customizations

Transfer over your content and use our theme colors to seamlessly change colors of the site in a couple clicks.
Step 03

3. Split Test & Scale

Run ads and split test with our stack of 70+ blocks and sections!
Demo Stores

A Live Look AtScale

See how our theme transforms your store into a conversion machine
Choose a Page Type
Scroll on image to see full page
Dreamr
View Demo
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PetPlus
View Demo
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Boosted
View Demo
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Fyre
View Demo
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Coffee
View Demo
Add a demo block for this page type.
How it works

Your Problem,Our Solution

Common problems store owners face -- and exactly how we solve them.
Your Problem

Dropshipping Look

Our Solution

Fully Branded Design

Complete branding system with custom colors, fonts, and professional design elements modeled after 7 and 8-figure brands.
Your Problem

Paying Monthly For Page Builders

Our Solution

One-Time Payment, No Subscriptions

Get 70+ sections and 30+ blocks with one purchase. All future V1 updates included for life no recurring fees.
Your Problem

No Pre-Lander Support

Our Solution

Advertorials Inside Shopify

We're the first Shopify theme that lets you run professional pre-landers directly inside Shopify's native editor.
Your Problem

Generic Layouts

Our Solution

CVR Optimized Elements

Scientifically designed layouts and proven conversion techniques built from real-world data.
Your Problem

Missing Cart Features

Our Solution

Advanced Cart System

Cart drawer with progress bar, product upsells, shipping protection, social proof banners, and more.
Your Problem

No Community Or Support

Our Solution

Active Community & Updates

24/7 Discord support, real user feedback driving development, and continuous updates based on what converts.

$3,000/year

vs

$175

  • Page Builders $60/mo
  • Subscription App $15/mo
  • Agency Costs $2,000/mo
  • UGC Video Sections $15/mo
  • Cart App $40/mo
  • Fully Editable In Shopify's Native Editor
  • Fully Branded Templates
  • Advertorial Functionality
  • Subscription Block
  • Optimized Cart
  • Monthly Updates
  • Dev Support
  • UGC Video Sections
Compare

Pay Once,No Renting

Other themes charge you $60/mo for page builders, $15/mo for subscription apps, and $2,000/mo for agencies. With Scale, you get all of this and more -- included in a single one-time purchase.
Our Thesis

Why Should I UseScale?

We got into ecommerce looking for a competitive advantage. So we did what everyone else does. We tried the most popular Shopify themes, tested different builders, and looked for something that could actually help us build a better store.

But everything felt the same.

Most themes looked fine at first glance, but the deeper we went, the more obvious the gap became. The structure was generic. The sections felt disconnected. The cart was basic. And the store never felt like the brands we were trying to compete with.

It looked like a template, not a real brand.

Then we tried page builders. More control, but more friction. More monthly fees. More time spent editing. More moving parts. And somehow, the end result still felt harder than it should have.

So we built Scale around what serious ecommerce stores actually need:

Trust indicators. Better product storytelling. Stronger offers. Cleaner sections. Smarter carts. Pre-landers. Real conversion flow.

Because people do not buy from a store just because it looks good.

They buy when the store feels familiar, credible, and easy to trust.

That is what Scale is built for.

CRO budget comparison

So We Built What We Could Not Find.

We did not want just another theme. We wanted a real edge — something that made a store feel sharper, more trustworthy, and easier to buy from.

Most themes looked fine at first glance, but the strategy behind them felt weak. The layouts were generic, the product pages lacked persuasion, and the stores still felt like templates, not brands.

Then we tried page builders. More control, yes — but also more friction, more tools, more setup, and more monthly costs.

So we built Scale around what actually moves revenue: clarity, trust, flow, and conversion psychology.

Every Click From Your Ad Starts A Decision.

Your landing page either carries that momentum forward or kills it. To convert, your store needs to do three things immediately:

Remove doubt Answer objections Build trust instantly

When a store feels generic, people hesitate. And hesitation kills conversions.

Your customer does not compare you to other dropshippers. They compare you to the best brands they have ever bought from.

That means your store has to feel clear, polished, and easy to trust from the first scroll.

Good design is not decoration. It is structure. It helps people understand the product, believe the offer, and move toward purchase without resistance.

Cleaner hierarchy. Better flow. Stronger buying signals. When everything feels intentional, the path to checkout feels natural.

Data-Driven

Built by real feedback

We analyzed 8-9 figure ecom brands, extracted their highest converting blocks and sections, and put them directly into Scale.
Scale feedback-driven product page structure
Our theme evolves based on real user feedback from our community. Every feature request is carefully reviewed by our team of Shopify developers, and the best ideas make it into the theme for everyone to benefit from.
Community-driven development Regular updates based on feedback Direct access to our development team
Features

Why Scale Is ANo-Brainer

Everything you need to build a high-converting Shopify store

Fully Branded

Complete branding system with custom colors, fonts, and professional design elements that make your store stand out.

CVR Optimized

Scientifically designed layouts and proven conversion techniques.

Fully Branded

Complete branding system with custom colors, fonts, and professional design elements that make your store stand out.

Fully Branded

Complete branding system with custom colors, fonts, and professional design elements that make your store stand out.

Quantity Breaks

Smart pricing tiers that increase order values and boost revenue.

Advanced Cart

Cart drawer with a progress bar, banners, and more.
Pre-landers

ProfessionalAdvertorials

We're the first Shopify theme that allows you to run pre-landers inside Shopify. Watch to see how.
Old Way
ClickFunnels$147/mo
Replo$99/mo
PageFly$39/mo
Shogun$39/mo
New Way
Native Pre-Landers $0
Included with theme. Fully editable inside Shopify without monthly bills.
GET TEMPLATES

Advanced Cart

Explore advanced cart capabilities designed to elevate your store's conversion rate and customer experience.

Trust Builders

Show proof, guarantees, and credibility cues exactly where buyers need confidence.

Built For Speed

Use conversion-ready sections without rebuilding the same blocks from scratch.

Analysis

Other Platforms Vs Scale

Branded Design
Lifetime Access
One-Time Payment
Easy To Build
Community Discord
Real-time Updates
Automatic Theme Updater
Other Themes $300+
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LP Builders $50+/mo
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AI (Claude/GPT) $20+/mo
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$200

Community

Follow us on X

Stay up to date with the latest updates, features, and announcements.

FAQ

Frequently Asked Questions

Find answers to common questions about our theme.

Will my customizations save for the updated version?

Yes, there is a way for your customizations to save after an update. Simply merge the old JSON values with a couple of files and everything will be saved.

How can I contact Scale for support?

You can contact us through Discord after purchase. We use the community to answer questions, post updates, and help users get unstuck fast.

When will V2 be released?

V2 is released when the next batch of upgrades is ready and tested. Existing customers receive update notes as soon as a release is available.

Why should I purchase V1 and not just wait until V2?

V1 gives you the core system now, plus the update path. You can start building and keep your store moving instead of waiting on a future release.

Do you have an affiliate program?

Yes. Affiliate details are shared with approved partners and customers who want to promote the theme responsibly.

How often are updates released?

Updates are released whenever meaningful improvements are ready, including fixes, new sections, conversion blocks, and theme refinements.